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Posts by Joyce

2019 Marketing Calendar Ideas

How are you marketing your business? Do you wait until October or November to begin marketing your business? If you think marketing begins in October and ends on January 1st, think again. Although the prime holiday season is the month of December, marketing for it should begin on January 1st and never stop until the … Read more

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Does Your Business Need a Website?

I’ve heard many business owners say they think they “should” get a website.  They’re not quite sure how to get one or what they will do with it, but they’ve been told that they should have one. Only you can determine if your company needs a website.  While making that decision, you need to consider … Read more

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Financial Steps for Starting Your Business

Once you make the decision to start your business,  one of the most important next steps is getting your financial strategies in place. There are several things you should do — in no particular order.  Open a Bank Account You never want to mingle your personal money and your business money.  You need to keep … Read more

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The Zero Cost Business Startup Myth

When I talk at various small business events or tell others what I do, people are curious about how to make money working from home with a computer.  They seem to think that anyone can start a business for no money and little time. That vision is a myth. The reality is that it takes … Read more

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The 10 Biggest Mistakes Made By Business Owners

Regardless of what you sell, each and every one of us is in the marketing business.  The failure or success  of a business depends on its marketing. But we frequently spin our wheels thinking we are doing it right and wondering why it isn’t working. I’ve put together some common mistakes made by entrepreneurs when they … Read more

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