Know Your Target Market

When I started my business I knew that I did NOT want to be in the consumer end of it. I did not want to spend every day doing “onesies.” I wanted corporate accounts that would order multiples. Sure, when they needed one sympathy or one baby gift, we did them and were thrilled. BECAUSE … Read more

Be Like Henry – May 2021

Be Like Henry was founded with a mission of healing people and their dogs.  While most of the world was keeping a low profile in 2020, BLH shot onto the non-profit scene to make an impact.  The highlights of the year included:Donating 17,500 Kn95 masks to first responders in all 50 states, DC, Iraq & … Read more

Pivot to Profit

Pivot to Profit

A word that all of us need to learn and remember is pivot. “Pivot” simply means to “turn.” Many people in our industry need to learn to pivot or turn. To pivot to new types of companies that may now be wide open for our products. To pivot to new types of products that consumers … Read more

Be Like Henry – April Update

  Let’s start by learning more about WHAT we do and next month I’ll dive into how you can HELP. Be Like Henry is a 501c3 whose mission is “healing dogs and their people.”  Since we are not a rescue or shelter, we partner with other non-profit groups across the country to send them “things” … Read more

A Gift to help you gain an unfair advantage in your business!

Gift Business Success Magazine

Did you know that the SBA reports that In 2019, the failure rate of startups was around 90%. Research shows that  30% fail  in the second year, 50% in the fifth year, and 70% in their 10th year.  If your business has outlived these averages, pat yourself on the back.  You deserve it! You must be doing … Read more