The State of the Gift Basket Industry

Think that gift baskets are a trend that has gone away? Think again. It’s still a multi-billion dollar industry. Like many industries, thinking outside of the basket is helping them create innovative products that are allowing for steady levels of demand. I like to share information that I find online that will be helpful to … Read more

Beginner’s Guide to SEO

As I find information online that I think will be of value to you, I’ll share it.  Here is one that I found this morning. If you are new to SEO and want to learn more about how it works and how to use it to increase traffic to your website, MOZ has a free … Read more

Credit Card Scam

This scam is pretty slick since the scammers provide YOU with all the information, except the one piece they want. Note, the callers do not ask for your card number; they already have it. By understanding how the VISA & Master Card Telephone Credit Card Scam works, you’ll be better prepared to protect yourself. The scam … Read more

A Piece of Advice from a Great Industrialist

Here is a “One Minute Wisdom” piece of advice from American industrialist Henry Ford. A Market is never saturated with a good product, but it is very quickly saturated with a bad one!” This little bit of wisdom has been forgotten as greed has overtaken and passed integrity in just about every industry in the world, … Read more

How to Shrinkwrap

There are several different ways to finish off a gift basket.  You can wrap it in cello.  You can wrap it in tulle.  You can even leave it unwrapped.  Or you can wrap it in shrink wrap.  It’s not difficult to shrink wrap a basket but there are techniques and tips that will make this … Read more