Turning Business Ideas into Results
All too often, new business owners come on strong when they start. They spend lots of time and money telling people all about their new … Continue
Marketing
Are You Marketing Sympathy Gifts?
Are you missing out on a niche market that affects everyone at some time or other. Unfortunately, none of us lives forever. Everyone dies–whether we … Continue
Planning Your Strategy for Success
The busiest quarter of the year for our industry will soon be behind us. You are most likely feeling overwhelmed by lack of sleep and … Continue
Marketing Reality Check
When I started my business I knew that I did NOT want to be in the consumer end of it. I did not want to … Continue
Pivot to Profit
A word that all of us need to learn and remember is pivot. “Pivot” simply means to “turn.” Many people in our industry need to … Continue
Market Your Business with Free Gifts
Everyone loves free! A great way to market your business is to give away a free gift–either with an order, to potential customers, to existing … Continue
Why Are You in Business
Why Are YOU in Business? If you’re in business, you’re in it to sell. This is absolutely the first tenet. The whole purpose of being … Continue